Web Audit: What's Holding Your Site Back on Google
Performance, Core Web Vitals, accessibility and technical SEO on mobile and desktop, with an action plan prioritised by AI. Not a list of warnings: what to fix first and why.
Audit my site free →Your listing is perfect, but your site takes three seconds to open
In local SEO almost all traffic arrives from mobile, and that's where performance weighs most. However well optimised your Google Business Profile is, if the site keeps people waiting after they tap the link, they go back and open a competitor's instead. Core Web Vitals are a confirmed ranking factor — and they are also the first impression your customer gets.
| Category | Score | Status |
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What you get in every audit
The four Lighthouse categories
Performance, Accessibility, Best Practices and SEO scored out of 100, using the data Google really relies on to judge your site.
Core Web Vitals with their thresholds
LCP, CLS, TBT and FCP evaluated against Google's real limits, colour-coded so you can see at a glance whether you pass on each metric.
Mobile and desktop separately
They are two different analyses because Google scores them differently. Run just one or both, and pay only for the device you analyse.
Action plan with AI
Instead of a list of technical errors, a priority order explained in plain language and ready to hand to your developer.
Critical errors explained
The technical SEO and accessibility failures that are genuinely penalising you, with the concrete reason and not just the audit's name.
Report in PDF and JSON
Download the result with Ranku's design — or your own branding if white-label is enabled — and browse the history of previous audits whenever you want.
Frequently asked questions about Web Audit
The four Lighthouse categories — Performance, Accessibility, Best Practices and SEO — scored from 0 to 100, the Core Web Vitals (LCP, CLS, TBT and FCP) against the thresholds Google applies, and the list of critical errors found with their explanation. All of it separately for mobile and desktop, because Google does not score them the same.
The underlying data comes from the same Google source, but PageSpeed leaves you with a list of technical warnings and stops there. Ranku adds an AI-prioritised action plan that tells you what to fix first and why, keeps the history of every audit so you can see the trend, and cross-references it with the rest of your local SEO data in the same dashboard.
Always after a significant change — a redesign, a new plugin, a migration — because those are the moments when performance tends to break without anyone noticing. Beyond that, a monthly check is enough to catch gradual degradation in time. Every audit is stored in the history, so you can compare against previous ones and prove the improvement.
Core Web Vitals are a ranking factor confirmed by Google, and they weigh more on mobile, which is exactly where most local searches happen. A flawless Google Business Profile still loses customers if the site is slow to load when they tap through: the user goes back and leaves for a competitor.
Yes. Every audit can be downloaded as PDF and JSON. The PDF has Ranku's own design, meant to be presented to a client, and carries your branding if you have white-label enabled.